Managed Guest Wi-Fi. Powered by Purple
Secure, branded guest access that FirstNet manages end to end across all your sites. Guest traffic stays separate from your business systems, with a clear path to insight and engagement.
Connect, capture, engage
Start with the foundation and add outcome layers when your business is ready. Tiers can be mixed by venue, for example Capture at flagship sites only.
Watch: Turn guest Wi‑Fi into customer insight
If you already offer free Wi-Fi, make it work for you. With Purple WiFi, guests log in through a branded portal instead of a password on the wall.
- Capture customer details at login
- Understand visit patterns and dwell time
- Gather feedback
- Run targeted marketing campaigns
Greg, FirstNet
Read the transcript
You know what amazes me? Businesses spend thousands on marketing, social media, websites and Google ads, then offer free Wi-Fi to hundreds of customers every month and collect absolutely nothing from it. Every person connecting to your guest Wi-Fi is telling you: I'm right here, right now, in your business. And most companies just give away internet and wave goodbye. That's where Purple WiFi comes in. Instead of a boring Wi-Fi password on a wall, customers log in through a branded portal. You can capture customer details, understand visit patterns, measure dwell time, gather feedback and even run targeted marketing campaigns. Suddenly your Wi-Fi isn't just Wi-Fi. It's customer intelligence, it's marketing, it's business insight. And if you're paying for guest Wi-Fi anyway, why not let it work for you? I'm Greg from FirstNet, and honestly, in 2026 free Wi-Fi with zero insight feels a bit like leaving money on the table.
Connect
Branded captive portal, flexible login (email, mobile, social, or OTP via SMS or WhatsApp), multi-site management and consent-based capture.
Capture: Guest Intelligence
Visitor recency, frequency, dwell and repeat visits, multi-site dashboards, scheduled reports and a consented first-party database.
Engage: Guest Engagement
Everything in Capture, plus opt-in journeys, audience segmentation, automated campaigns and CRM or loyalty integrations.
Separate, consented, certified
- Guest access on a dedicated SSID or VLAN, separate from business systems
- Consent-based login and data capture aligned to POPIA and GDPR
- You remain the data controller for your guest dataset
- Purple platform is ISO 9001 and ISO 27001 certified
- Annual third-party audits plus ongoing vulnerability and penetration testing
- Hosting region confirmed per deployment through our compliance process
The details
What's included in managed guest Wi-FiFirstNet provides · You provide · Separately scoped
What's included in managed guest Wi‑Fi
FirstNet provides
Captive portal design per brand or venue, login configuration, site set-up, reporting access, change control and ongoing support.
You provide
Access to your Wi‑Fi controller settings, a guest SSID or VLAN, branding assets, and approval of terms and privacy wording.
Separately scoped
New access points, cabling, LAN upgrades, full Wi‑Fi redesigns or site surveys.
Phased, low-risk rolloutWe start with discovery, run a pilot at one to four sites, then roll out more widely by brand or region readiness.
Phased, low-risk rollout
We start with discovery, run a pilot at one to four sites, then roll out more widely by brand or region readiness. Optional add-ons include Purple Shield for guest content filtering and Purple Surveys for real-time guest feedback.
Managed Guest Wi-Fi questions
Straight answers from the FirstNet team.
Read every answer in the Knowledge HubCan guests reach our internal network?
No. Guest access runs on a dedicated guest SSID or VLAN, so guests only reach the internet. If you don't have a guest network today, our Pre-Sales team helps plan one.
Do we need new access points?
No. The service is a hardware-agnostic overlay that works with your existing Wi-Fi. New access points are only included if separately scoped.
Can we brand the portal per site or brand?
Yes. Branding and terms can be managed per venue or brand, usually from a standard template with approved variations.
Can we limit bandwidth or session length?
Yes. Limits can be applied; the exact method depends on your Wi-Fi and network policy controls, which we confirm during discovery.
Is the service POPIA compliant?
Compliance is shared. The platform provides consent controls aligned to POPIA and GDPR; your login method, consent wording, retention and data use determine the outcome. We help you set this up correctly.
Can guest data flow into our CRM?
Capture includes standard CRM integrations, and Engage adds loyalty integrations, segmentation and journeys. Non-standard CRM or CDP integrations are confirmed with our Pre-Sales team first.
Is managed guest Wi-Fi included with FirstNet internet?
Yes. FirstNet Managed Guest Wi-Fi's Connect tier is delivered with FirstNet internet links: a branded captive portal, flexible login options, multi-site management and consent-based capture, all operated by FirstNet. Guest Intelligence (Capture) and Guest Engagement (Engage) are optional add-ons when you want visitor analytics or opt-in journeys. New access points, cabling or Wi-Fi redesigns are only included if separately scoped.
Where is guest Wi-Fi data hosted?
Hosting region options are confirmed for each deployment and documented through FirstNet's security and compliance process. The Purple platform hosts data within defined geographic regions and is ISO 9001 and ISO 27001 certified. If your organisation requires in-country hosting, a named certification or a completed security questionnaire, raise it early so it can be confirmed before rollout.
Who owns the guest data collected through our Wi-Fi?
You do. Your organisation remains the data controller for its guest dataset, and the platform supports consent-based login and data capture aligned to POPIA and GDPR. You approve the terms and privacy wording shown on the portal, and your choices on login method, consent wording, retention and downstream use determine the compliance outcome. FirstNet helps set this up correctly.
We already have guest Wi-Fi. Why move to a managed service?
A managed service adds an operating model on top of your Wi-Fi rather than replacing it. FirstNet handles portal changes, consent governance and multi-site consistency, so branding and terms stay aligned across all venues, and support runs through one provider. It works with your existing access points, and gives you a path to visitor analytics and opt-in engagement when the business is ready.
From the Knowledge Hub
Where connectivity fits
- Sovereign AI AI that stays home, in every layer.
- Voice Every call, clear.
- Security Threats, contained.
- Cloud Data, protected.
- Connectivity Always connected.
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